About 4EM
We are The Four-Eyed Marketer, a creative agency serving small business owners who are fun, creative, and a bit nerdy - just like us. We specialize in building launch-ready businesses within 90 days, so entrepreneurs can focus on growing and profiting. We envision a world where entrepreneurs can thrive and succeed, armed with effective branding, powerful websites, and engaged communities that allow them to focus on their passion and let their businesses work for them!
Being a nerd is all about having fun and geeking out...
over the things that you find fascinating. But in the modern business world, creative minds are often expected to hide their quirky side and blend in with the monotony of the crowd. And when everyone thinks the same, marketing can never shine. Everything starts to look and sound the same. Without room for individual expression, businesses settle for marketing that’s boring, repetitive, and ineffective.
Um, that’s gonna be a “no” from us, thank you very much! The 4-Eyed Marketer is here to save the day. Our team is made up of seasoned marketing experts with professional chops who produce real results. But at some point, we all got tired of working for cookie-cutter corporate brands. So, we made our own agency. Because when you start your own business, nobody can tell you what to do! And that’s pretty epic.
Our agency is creative, quirky, and nerdy!
We’re not afraid to let our freak flags fly: and we love supporting clients who like to have a little fun. We’ve found that business owners who embrace their unique personality find GREAT success in marketing. Why? Because being true to yourself helps you make authentic, organic connections with your target audience.
As proud nerds by nature, we know what it takes to build up a loyal fandom. And we know how to use marketing strategy to help you cultivate a fanbase of your own who will drive up engagement, traffic, and sweet, sweet conversions.
You’re a small business superhero. And you’ve just met your ultimate sidekick. Now let’s join forces to go kick some serious marketing butt.
We're the force to your Skywalker!
We'll build the foundation for you to share your unique Yoda Master knowledge with your own slice of the Jedi universe!
About our head nerd!
Hi, I’m Simone Jennings!
Mom of 3, self-proclaimed nerd, and marketing wizard based in Atlanta, GA.
I earned my degree in graphic design from the Art Institute of Atlanta before going on to gain 15+ years of experience marketing for both Fortune 500 corporations and small businesses. I’ve always had a passion for using my skills to help people realize their unique influence and transform it into their superpower.
I started the 4-Eyed Marketer in 2023 after realizing my business coaching clients were getting stuck when it came to implementing all the tech and marketing tasks required to build a successful business. They needed a done-for-you system: and I realized I could use my years of industry knowledge and skills to provide the solution for such an important quest.
My ultimate goal is to help entrepreneurs and dreamers see past their perceived limitations and build profitable businesses around their most ideal lifestyle. Nothing makes me happier than building supportive and engaging communities that help everyone network and succeed!
I’m a strong believer that humor and fun are underutilized...
in branding and marketing. You and I might take a brief brainstorming break to discuss the latest episode of Stranger Things, but that doesn’t mean I’m not going to ALSO bring you killer results that exceed expectations. On a singular strategy call, I can give you actionable tips to skyrocket your business AND tell you what Hogwarts house you should be in. You just can’t get that balance of work and play anywhere else.
I might be a big nerd: but the thing I geek out the hardest over is strategy and business building. I absolutely love making the process as simple and efficient as possible so you can grow without all the growing pains.
The story behind the brand
Wondering where our name comes from? It’s a good story. It all started when our founder Simone’s youngest daughter was struggling with the idea of being the only kid in class with glasses. She was scared people would make fun of her and call her a nerd.
At this moment, Simone told her daughter the real definition of a nerd: A person who is extremely enthusiastic and knowledgeable about a particular subject, especially one of specialist or niche interest.
After a mom-to-daughter pep-talk about the power of embracing our differences and celebrating what makes us unique, Simone’s daughter left with a whole new outlook. She was inspired and saw this as an opportunity. She started befriending others who struggled to make friends.
We named our agency after this beautiful story, because it exemplifies the core values we stand for. After all, this is what it’s all about as a business owner. You must embrace your uniqueness as a superpower to help others who are facing challenges and looking for a solution.
Use your uniqueness to power up your super business!
We all have a unique superpower we can tap into to provide powerful solutions for others! What's yours?
The method
You’ve got a product, service, or business idea that you’re passionate about. You’ve found your calling. But you aren’t sure how to grow the seed you’ve planted into a lucrative business that can earn you the life and living you deserve. We’re here to help.
We specialize in building launch-ready businesses within 90 days, so motivated entrepreneurs can focus on growing and profiting instead of planning and building. We blend coaching, done-for-you services, and an all-in-one technology platform into one easy system to get businesses up and running in just 3 short months.
We’ve designed and tweaked our process to be as effective, convenient, and painless for you as possible. All the magic happens within three simple steps.
Conceptualize, construct and catapult!
First is conceptualization. That’s when we meet with you to discuss your vision, identify your target market, and decide how you can best reach them with branding.
Second is construction. Here, we work together to build your website, signature offer, customer journey, and funnel. We’ll also create a strong social presence for you to help you get seen.
Third is launch. This is where we officially power up the NerdShip! We finalize your ads and email nurture sequences, launch your website and automations, and then deliver you the keys to your ultimate digital king/queendom!
Let's chat!
Ready to finally start seeing the business results you’ve been hoping for? Excited to join a community of like-minded individuals who you can be 100% YOU around? No matter your niche or your interests, we create a safe space for you to feel valued and supported. Contact us so we can nerd out over your business together.
Our team is as skilled as the Jedi Knights. As loyal as the Fellowship of the Ring. As courageous as the house of Gryffindor. And we can’t wait to go on a legendary adventure with you.